What is Agentic commerce?
Updated May 2026
Agentic commerce is the emerging pattern where AI agents transact on behalf of humans — a user tells ChatGPT 'book me a coaching call' and the AI finds and books on their behalf.
The shift is from humans visiting websites to humans asking AI agents, which visit AI agents on the human's behalf. Businesses that are agent-discoverable get reached; businesses that are only website-discoverable get skipped.
Frequently asked questions
How do I make my business ready for agentic commerce?
Expose an AI agent at a public URL (withlove handles this), speak a standard protocol (MCP, A2A, OpenAPI — withlove ships all three), and be findable by AI tools (withlove publishes llms.txt + agent.json + sitemap).
Related terms
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