What is Marketing funnel?
Updated May 2026
A funnel is the path someone takes from first hearing about you to becoming a customer. Top is awareness, middle is consideration, bottom is purchase.
For a one-person business, the funnel is usually: social content (top) → bio link click (middle) → conversation with you or your AI (middle) → booking or purchase (bottom).
Frequently asked questions
Where does an AI agent fit in the funnel?
Mid-to-bottom. The visitor has already clicked the bio link (they're past awareness). The agent's job is to convert that interest into a booking or a lead.
Related terms
Your own AI assistant in five minutes
Skip the jargon. withlove gives you a working AI agent at a shareable URL — voice, calendar, prices, leads — without any of the setup.
Try withlove free